ABOUT ORIHAZEL

We connect good ingredients with the markets ready for them.

ORIHAZEL is a U.S.-based sourcing and market-building company, connecting American-grown food ingredients with businesses looking for new products, new applications, and reliable supply relationships.

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WHY WE EXIST

Finding a supplier is only the beginning.

For a food business, a new ingredient rarely starts with a simple buying decision. There are applications to understand, specifications to define, documentation to review, supply to evaluate, and markets to develop.

ORIHAZEL exists to help bridge those steps — connecting the right U.S. sources with businesses that see an opportunity and want to build it properly.

Three perspectives. One shared opportunity.

Three perspectives. One shared opportunity.

ORIHAZEL brings together three complementary perspectives — U.S. business experience, Oregon hazelnut industry connections, and Vietnam market knowledge — to connect American-grown ingredients with new commercial opportunities.

Long Chau

CEO · Founder

U.S. Business · HORECA · Business Relationships

Helen Scotch

Oregon Hazelnut Liaison

Oregon · Grower Relationships · Industry Connections

Chinh Phung

CMO · Co-Founder

Strategy · Marketing · Business Development

WHAT WE DO

From source to opportunity.

01 — SOURCE | Find the right origin

We work with established U.S. suppliers, producers, and agricultural networks to identify ingredients with clear provenance, credible supply, and commercial potential.

02 — UNDERSTAND | Start with the application

We look beyond the ingredient itself to understand how a buyer intends to use it — including format, physical characteristics, specifications, and production requirements.

03 — CONNECT | Bring the right people together

We connect suppliers with businesses that can turn an ingredient into a product, application, or market opportunity.

04 — BUILD | Think beyond the first transaction

We look for relationships and products that can develop into sustainable, long-term business.

OUR APPROACH

We don’t just move ingredients. We build markets for them.

We believe sourcing works best when it starts with the market — understanding what businesses need, what consumers can recognize, and where an ingredient has room to grow.

Application before specification

Understand what the ingredient needs to do before deciding what format it should take.

Evidence before claims

Product specifications, origin, quality documentation, and traceability matter more than marketing language.

Relationships before transactions

We look for supply and buyer relationships that can develop over time, not one-off trades.

WHERE WE START

We’re starting with Oregon hazelnuts.

Hazelnuts were our first choice because the opportunity was visible from both sides.

Oregon has the origin, growers, industry relationships, and a long history with the crop. At the same time, hazelnut is already a familiar flavor across food and beverage — creating room to explore how it can work as an ingredient in new products and applications.

Our focus is not limited to one format. We are exploring roasted chopped hazelnuts, including a practical 2–4mm starting specification, alongside other formats and specifications shaped around buyer requirements.

LET'S BUILD SOMETHING

Have an ingredient in mind? Have a market in mind?

Tell us what you’re looking for — or what you’re trying to build. We’ll start with the opportunity and work from there.

LET'S TALK →

ORIHAZEL USA

15010 NW Oak Hills Drive,
Beaverton, OREGON 97006, USA

[email protected]
+1 503 810 9514 (USA)
+84 984 422 525 (Vietnam)

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